A Critical look at Natural, Hormone and Antibiotic Claims

Confused with claims such as natural, hormone-free, antibiotic-free? You’re not the only one. The food industry has been increasingly using such claims as a marketing strategy to a health & animal-welfare concerned audience. Let’s look into the quality of the standards surrounding the usage of these claims established by The Canadian Food Inspection Agency (CFIA).  Then there’s the big question – am I making a healthier choice by choosing a product with these claims?